The new era of the 100% Hotel Show: the best 100% Hotel Show of all times is about to begin!

The 100% Hotel Show has undoubtedly established itself as the Premium Exhibition in Greece for Hoteliers, Villa Owners and Architects. On the occasion of this year's 10th anniversary, while maintaining all its quality features, it is evolving by adding several new ones, resulting in an original exhibition model, the most impressive 100% Hotel Show ever!

The 100% Hotel Show has been identified with high quality and premium content: Selected Exhibitors of high level and Pavilions of special aesthetics, innovative Solutions, advanced Workshops and original Parallel Actions, make up the key features of the Show in recent years, making it the leading exhibition for Hoteliers (especially for mid-range and above, boutique hotels, villas, etc.) and for New Investments in Greece and Cyprus.

However, on the occasion of the 10th Anniversary of the Show, and the special conditions for the Exhibition and Communication sector created by the pandemic, the 100% Hotel Show Organizing Team is proceeding this year with a series of well thought out interventions, aimed at further upgrading the Show and further developing a unique, yet effective, hotel exhibition experience.

Luxury Hospitality a key pillar of the Exhibition

From the very first moment, the 100% Hotel Show set the goal of promoting and further developing the Greek tourism product into a luxury product, and tried to serve this goal with its content and actions. Developments have justified this choice, as it is clear (even after the pandemic) that the essential development of Greek tourism passes through what is called "real luxury".

This year's event develops this characteristic even further, by hosting:

  • Selected Solutions for Villas, Boutique Hotels and Luxury Accommodation in general.
  • By highlighting and hosting additional forms of Luxury Hospitality, which respond to today's conditions (more information coming soon).
  • A set of actions for architecture and design, which are key tools for creating real luxury hotel environments.
  • A series of striking, well-designed pavilions.
  • Emphasis on presenting Solutions and not just Companies

    The 100% Hotel Show has never been a classic exhibition with the usual, typical (to ... boring) line-up of corporate stands; it has always placed great emphasis on creating a special exhibition experience for its visitors.

    This year, however, it is taking several steps further in this area, placing great emphasis on hosting selected products and services, making significant preparations to discover, select and present New, Innovative and Timely Solutions and Businesses. It then creates the conditions for these Solutions to be presented in a targeted manner, aiming to meet the information and supply needs of Hotels, Tourism Professionals and Architects. To achieve this, the 100% Hotel Show:

    • Has "run" a systematic research for New Products, Special Proposals, Innovative Solutions.
    • It has created an interactive process of searching for specific needs of Hospitality Units for Hotel Construction and Renovation products and services, while making sure that these recorded needs find their answers in the content of the next Show.
    • It has designed a wide range of participation options so that the Solutions that will be evaluated as new/innovative/relevant can in any case be hosted at the Exhibition, thus creating a rich content for its visitors.
    • The Workshops of the 100% Hotel Show 2022 will have additional modules, in the context of which there will be a presentation (and training where necessary) for the most Innovative and New Solutions that will be selected.

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    New Pavilion Layout

    Aiming at greater visitor comfort, both to avoid overcrowding and for more direct access to all the pavilions, 100% Hotel Show 2022 increases the width of all the aisles, while reducing the main aisles that run through the entire Exhibition to two (from three).

    This intervention, in addition to creating a striking aesthetic effect (with the vast majority of the pavilions having access to aisles from three sides), enables all visitors to easily see all the pavilions by following the route of aisle A going in, and returning from aisle B, at the end of which is the Exhibition exit.

    At the same time, the special Event Hall is moved from the basement of the Exhibition Centre to the Exhibition Pavilions area, and immediately after them. The result of this, in addition to a comfortable and sanitary safe atmosphere in a larger and considerably more elevated space, is the possibility for visitors to have more direct access, both to the area where the Workshops are presented and to the pavilions before it, creatively making use of the gaps between the Workshops they will attend.

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    The public can purchase their free ticket through their personal Visitor account on the official platform of the Exhibition, where the full programme of Workshops and the detailed list of exhibitors will soon be posted. To log in to your account click here, or click to register as new users (visitors, or exhibitors).